Understand what makes setup click, features stick and devices earn a place.
Consumer electronics are judged twice, during setup and through the habits that form in everyday use.Enumerate brings unboxing sessions, setup recordings, usability tests, living‑with‑it diaries, app feedback and device screens into one AI study view, so teams can see where first‑run friction starts, which features become habits and what gets abandoned.
Setup took five minutes once it linked to my account.
First‑time owner · setup study
on GreenbookVerified reviews from research teams on GreenbookA connected device is judged twice: at setup, and every day after.
The first‑run flow that stalls on account linking, the feature no one discovers, the assistant that fires on its own. The signal that explains what drives adoption and what gets abandoned lives in setup recordings and usage diaries no score captures.
First‑run friction is invisible
Account linking and pairing stall adoption in setup recordings no one reads end to end.
Features go undiscovered, then unused
Which features never get found versus which become daily habits explains retention.
Hardware, app and ecosystem split
Feedback rarely codes the device, companion app and voice assistant as one journey.
See a smart‑speaker adoption study come together.
Follow setup recordings and living‑with‑it diaries to see where friction starts, which features become habits and what gets abandoned.
Easy setup and reliable music create early delight, but poor feature discovery limits use beyond music. The clearest next step is to introduce guided discovery during onboarding and confirm the effect against product engagement data.
“Setup was five minutes once it linked to my account, I was impressed.”First‑time owner · Setup study
“After the first week I still didn't know what to ask it beyond the basics.”First‑time owner · Usage diary
Ask the study what matters
Explore what won, what got in the way, who experienced it differently and what should change next. Enumerate keeps every answer connected to the evidence behind it.
Smart Speaker Adoption36 adopters, iOS/Android, 30 daysEvidence connectedFrom first setup to adoption answer, in one platform.
Use AI probing to collect richer diary and usability responses, bring in the sessions and screens your team already has, and move from raw product feedback to stakeholder‑ready priorities. Enumerate supports coding, analysis, cuts, reports and reels while your team controls the interpretation.
Explore each step →Probe
Use AI follow‑ups when someone mentions pairing, account linking, confusion, a feature discovery, false wake or change in daily use.
- AI asks the useful next question
- Captures richer async responses
- Works across 40+ languages
- Links every answer to context
Give stakeholders the answer and the evidence.
Reports, reels and segment cuts, each tied back to the study.
AI-drafted reports grounded in source evidence and ready for your team’s review.
Short, shareable clips that bring the feedback to life.
Quick cuts by market, segment, study stage or any filter.
Every quote coded and tied back to the source, in 40+ languages.
One platform across the studies your team already runs.
Move between methods without losing the respondent, context, segment or evidence behind the answer.
Living‑with‑it diaries
Enumerate structures the diary the way your team thinks: by day, by feature, by adopter, so you see which features get discovered, stick or quietly die. Enumerate tracks how the device earns its place from Day 0 to Day 30, cut by ecosystem and owner type.
Explore the At home usage testing use case- Feature adoption curve
- Abandonment reasons
- Day 0 to 30 arc
- Ecosystem cuts
Living‑with‑it diaries
Enumerate structures the diary the way your team thinks: by day, by feature, by adopter, so you see which features get discovered, stick or quietly die. Enumerate tracks how the device earns its place from Day 0 to Day 30, cut by ecosystem and owner type.
Explore the At home usage testing use case- Feature adoption curve
- Abandonment reasons
- Day 0 to 30 arc
- Ecosystem cuts
Start with the decision you need to make.
See all research methods
Shopper studies
See what shoppers notice, compare and choose.
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Setup & out‑of‑box usability
See where journeys flow, stall and recover.
Explore →
Living‑with‑it diaries
Track how products perform through real use.
Explore →See the platform in action
Turn setup and usage evidence into a clearer roadmap decision.
Connect setup sessions, usage diaries, feature feedback and support evidence to see what becomes a habit and what gets abandoned.